The Big Five is here with all the latest and greatest news in the marketing world.
Thanks for stopping by for another edition!
This week’s B5 showcases some exciting updates from around the world.
From the coronation of King Charles III to the latest shopping trends and advancements in email security, there's plenty to explore. We'll also take a closer look at the new grocery shopping assistant from Talabat AI and the "Science Talks" podcast series by the University of Cyprus.
Let's jump in!
The new king
The coronation of King Charles III marks a historic moment in the British monarchy, and the world is watching. As the longest heir-apparent in British history, King Charles III has long been scrutinized and speculated about. But as he takes the throne, the world will be eager to see what kind of king he will be, and how he will navigate the challenges facing the monarchy and the country as a whole.
The new era of shopping
Meta, announced that it will be phasing out the onboarding of new Shops without checkout on Facebook and Instagram enabled. The move will come into effect from April 24 of next year, and it means that Shops that direct people to an e-commerce site to complete a purchase will no longer be accessible. Learn more 🛍
Google Workspace is expanding its email security measures with the adoption of BIMI (Brand Indicators for Message Identification) for Gmail. BIMI enables email recipients to quickly recognize and trust messages from brands. This feature is not only visually appealing but also enhances email security by validating the sender's domain and reducing the risk of phishing attacks.
New grocery BFF: Talabat AI
Talabat, a popular online food delivery platform under Delivery Hero, just introduced a new solution powered by ChatGPT called Talabat AI! But this time it's not just for food, it's for grocery shopping too! This handy little assistant will help you with all your grocery needs, from creating shopping lists to suggesting recipes based on what's in your pantry.
Have you checked out the "Science Talks" by the University of Cyprus? This podcast series features experts from every field of study, discussing everything from astrophysics to marketing. In one of the latest episodes, they explore the exciting world of marketing in the era of globalization. Tune in now 🎙